Request for Submittal: Public Relations Firm
The purpose of this Request for Submittal (RFS) is to enter into a contract with a qualified public relations firm or agency for the provision of ongoing PR strategy and support, with a focus on promoting cultural tourism in The Palm Beaches.
Expectations/Statement of Needs
As part of its cultural tourism marketing program, the Council has built relationships with national, regional and local media and influencers, garnering prestigious public relations accolades such as the Public Relations Society of America (PRSA) Radiance Award, Bernays, Stevie awards and others, and generating many compelling national placements. The Council desires to strengthen its public relations strategy by creating new relationships with national travel media and influencers that reach target markets, planning and executing major media events to engage writers about arts and culture in The Palm Beaches, and aligning media outreach efforts with the Council’s national advertising campaigns. Additionally, the successful Submitter must create metrics to track the success of these programs and provide insightful recommendations to the Council.
RFS RELEASED: 8/2/2019
Question Clarifications Deadline: 8/12/2019 at 5 p.m.
Clarification Response: 8/16/2019 8/19/2019 at 5 p.m. (revised 8/16/19)
Submittal Deadline: 8/30/2019 at 5 p.m. (“Deadline”)
*Submittal deadline should be unaffected by weather conditions. The Cultural Council will remain open to receive submissions until the deadline. Any changes will be posted here.
Notification Date: 9/13/2019
Contract Start Date: 10/1/2019
Note: This timeline may be altered at any time at the discretion of the Cultural Council of Palm Beach County. Written notice will be issued and posted here upon any changes in schedule.
The Contact Person for this RFS is Hannah Deadman-Arnst, Public Relations & Social Media Specialist: (561) 471-1602, firstname.lastname@example.org.